SHEAMOISTURE’S ESSENCE FEST POP-UP | #sheadoesnola
Within this blog post, I’ll be sharing day two of my Essence Fest experience (see day one recap here). For day two SheaMoisture’s New Orleans pop-up shop was the place to be. The SheaMoisture team came down to NOLA to offer an experience like no other! From panels & networking to shopping & partying!
“A Better Way to Beautiful” _SheaMoisture
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SHEAMOISTURE Panel: Body Positivity & Self Love
It was great to see the plus size community being represented at Essence Festival. SheaMoisture a predominantly hair company started the conversation on body positivity and self-love at Essence. SheaMoisture thought it was important to speak on these topics as they recognize that their customer base being majority African-American women were like most women in the U.S. are plus in size. They wanted to make these women feel included while at the Essence Festival. With 67%. of women in the U.S. wear a size 14 or above we are a force to be seen and heard!
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SHEAMOISTURE Pop-UP Shopping Center
One thing almost all women love to do is shop. SheaMoisture all too happy to provide an excellent shopping experience. The bring all their lines out. From their latest hair care line featuring African Water Mint & Ginger Detox to the body care line SheaMoisture body. There was even something for the men. SheaMoisture brought out the men’s SheaMoisture Beard line.
They were lite bites and of course music. There were also stylists for men and women creating some really fun hairstyle and sharp cuts.
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SHEAMOISTURE Q&A hosted by Kéla Walker with Davina Bennett
Kéla Walker and SheaMoisture brand ambassador Davina Bennett had a very engaging chat. Q&A focused on championing inclusive beauty. They touched on everything from hating your hair as a child to now loving it as an adult. Davina spoke about how she came into the spotlight by rocking her natural hair as a Miss Universe Contestant. She also talked about her passion for improving life for the children within the deaf community in Jamaica.
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Kéla Walker looked fabulous in the gold fringe midi dress.
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WATCH MY INSTASTORIES TO FOLLOW ALONG WITH MORE OF MY ESSENCE FEST EXPERIENCE HERE
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