I got super excited when I received information on the Chicago Auto Show 2016. The Chicago auto is one of those must attend events. People come from all over the world to see and set behind the wheel of the latest cars that the auto industry has to offer. I attended the Chicago Auto show in 2015 with thefatgirloffashion.com for the first time it was amazing. I posted and tweeted a ton of pictures and video from my time at the show. I’m proud to say thefatgirloffashion.com has been invited back. I’ll be using all my social media outlets to deliver all things Chicago Auto show related. So be sure to follow on Facebook, Twitter, Snapchat, Periscope using @fatgirl_fashion and of course Instagram using @thefatgirloffashion to see the Chicago Auto Showcase footage.
Below are some of the pictures are from 2015.
The ChicagoAutoShow has an all-new website chicagoautoshow.com. The accompanying smartphone app (#CAS16 APP). They are designed to enhance the attendee experience and bring the nation’s largest autoshow to life across the globe. The 2016 version of ChicagoAutoShow.com will feature a seamless social media integration, historical videos and bigger, bolder image galleries. According to leading show marking eshots, auto shows nationwide can better connect attendees with exhibitors. In fact, eshots estimates that as many as 100,000 leads are lost at a major show like Chicago because consumers are unwilling or afraid to interact with exhibitors. The ChicagoAutoShow hoping to rectify that situation.
Highlighting its extremely active social media channels, the show’s website features Facebook and Twitter conversations on nearly every page. In addition, the site now hosts a social media wall that’s constantly updated with the latest conversations across all social media channels including Facebook, Twitter, YouTube, Instagram, Vine and Pinterest. The show’s listing of vehicles on display, photo galleries and videos are designed to take advantage of today’s large, touch-screen monitors while still being responsive enough to remain fully functional on compact mobile devices.
In 2016, the show will also be offering a comprehensive beacon messaging program that will allow showgoers to seamlessly interact with exhibitors in an innovative and exciting way. After a successful pilot program last year, the ChicagoAutoShow will be rolling out an attendee beacon and messaging platform to all exhibitors. Partnering with American Eagle, ChicagoAutoShow app developer, and Footmarks, a mobile proximity marketing solution, the show will place Bluetooth Low-Energy beacons across the show floor. The beacons will collect footfall traffic information (including anonymous proximity data, dwell time, return rate and path information) and message attendees. Taking advantage of its popular official smartphone app, the ChicagoAutoShow will allow exhibitors to message attendees as they consume the show, in particular, when they spend time inside and around key vehicles. For example, BMW can place a beacon inside its new 7-Series that will send an electronic message to attendees, asking them if they would like more information or want to register for a test drive at a local BMW dealer.
“It’s only logical that we use these two technologies to enhance the experience for people at the show and to add value for our exhibitors.” said 2016 ChicagoShow Chairman Colin Wickstrom.
Tickets for the 2016 Chicago Auto Chicago are available here for $7. Entrance for children 6 and under being free. For more information on the 2016 ChicagoAutoShow, please visit www.chicagoautoshow.com.
*This post will be updated when the 2016 Chicago Auto Show app is available