IS BEYONCE’S IVY PARK PLUS FRIENDLY?

ivy park plus 5

In 2014 BeyonceŐĀ and Sir Philip Green announce the creation of a 50/50 joint venture company, Parkwood TopShop Athletic Ltd. formed to produce a global athletic street-wear brand that was to launch in Fall 2015. ¬†The brand was to encompass clothing, footwear and accessories across dance, fitness and sports categories ensuring a dynamic fusion of fashion with the highest levels of technical performance. The global distribution platform being TOPSHOP¬†stores and topshop.com, new partnerships to be explored.

When Beyonc√© released the first photos and a video featuring her daughter Blu Ivy¬†of the line I was very excited. ¬† A few collections in I’m still waiting on Ivy Park to include plus sizes.

The Ivy in Ivy Park¬†Beyonc√©’s comes from her daughter. But the back story behind Ivy Park actually goes deeper than that. ¬†Beyonc√© said¬†“I remember wanting to stop, but I would push myself to keep going,” the pop star says in the voice-over for the line’s latest promotional video. “It taught me discipline. And I would think about my dreams. I would think about the sacrifices my parents made for me. I would think about my little sister and how I was her hero.”

Way more than just a standard-issue designer collaboration. ¬†Drake said it best¬†“Girl’s love Beyonc√©.” ¬†I know this to be the truth. ¬†I love me some Beyonc√© and so do my followers. ¬†My DMs got to buzzing with basically the same question. ¬†Does Ivy Park offer plus size? ¬†One girl even stated, “I hope that I can get more than just a headband from this Ivy Park line!”
 giphy

 

Because I know Beyonc√© personally I called her up and ask her. ¬†Ok that’s a lie, lol. ¬†What I did do was a little research to see if the line was plus friendly.

iv-2017

Find pieces from the latest Ivy Park release here and here

In checking out a few sources and it’s a true junior size line. ¬†From what I see there will be limited pieces that a plus size girl will be able to rock. ¬†The marketing and advertising team have been silent on the¬†sizing for the line. ¬†In seeing no plus models in any current promotional ads and videos I can safely say this line is not going to be plus size friendly. ¬†Top Shop has never been a plus friendly brand so this comes to no surprise to me. ¬†I joked with a follower¬†and told her that she’ll need to lose weight first if she plans on getting something from Bey’s new workout line.

All is not all lost to the curvy, plus or fat girl. ¬†Brands like Rachel Roy,¬†Marimekko, WhoWhatWear and River Island all have collections available for women sized beyond 10. ¬†I’m still a card-carrying member of the BeyHive but I have to be fair when it comes to fashion. ¬†Bey do better next time. ¬†As a former curvy girl yourself, you know how hard it is to find cute clothes.

 

Ivy Park does have limited pieces for a woman of the smaller end of the plus size scale.

img_1524

Harness Jacket

img_1525

Harness Overalls

 

img_1526Ivy Park Cropped Sweatshirt With Taped Seams

img_1527

Hi-Shine Strap Slide Sandal

 

img_1528

Ivy Park Sweatshirt With Embossed Logo In Lilac

img_1529

Flag Badge Hoodie

 

img_1530Ivy Park Logo Sweatpants

img_1531

Hi Shine Lace-Up Jacket

 

“The park is what made me who I am. Where’s your park?”¬† Beyonce

 

FYI:

You can sign up for this blog’s newsletter here and follow on Instagram, Facebook, Twitter and snapchat and now YOUTUBE!

 

2 Comments

  1. Roselyn Smith

    I am livid when I seen she had a brand of active wear I just knew she would carry plus size but when I searched & saw there was NOTTA a plus size in sight. I just wish I had some money & bring my own shit out. I’m tired of being discriminated because I am a curvy girl. I need to roll with you to Curvycon never been but interested to no about it. Nordstrom usually caters to all sizes to. I wish Queen Latifa would come out with an active wear & put the words Queen on her brand.

Leave a Reply